Icon League Production
ICON League production is driven end-to-end by 360Media – from the first teaser concept to the final broadcast delivery, blending…
Das Projekt
Icon League Production
ICON League production is driven end-to-end by 360Media – from the first teaser concept to the final broadcast delivery, blending sport and entertainment across a single production spine.
Ansatz
One production spine
ICON League production is driven end-to-end by 360Media – from the very first teaser concept to the final broadcast delivery. A single production spine runs through the creative system, live matchdays, and postproduction, creating a consistent identity where sport and entertainment blend seamlessly.
Partner activations
Partner activations with brands such as Nissan, Philips, and freenet are deliberately staged as content moments across the venue.
Beyond the court
The project is extended by a documentary journey for Season One in collaboration with Pluto TV, taking the ICON League experience beyond the court and onto every screen.
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